"With an extensive project portfolio spanning 25+ years, Ferrer has accumulated a deep understanding of music and video production, live broadcasting and postproduction workflows across a range of market sectors," the company said.

ZTransform is a technology solutions provider to business sectors including broadcast. The announcement was made by President Erik Utter, who called Ferrer "all-star in the world of broadcast system design and integration."

He recently held senior positions at NEP Integrated Solutions, Diversified Systems Group and Venue Services Group. Work has included projects for CNN, Amazon, Facebook/Meta, Time Warner Cable, Seattle Mariners, Carolina Hurricanes, NFL Network and Microsoft Studios, among others.